Dara Dyer Photography | Brand Identity


Dara Dyer needed a revamped brand identity for her commercial and fashion photography company, Dara Dyer Photography. As soon as we talked, I could tell we were on the same page with our visions for the brand. After discussing her style and the direction in which she wanted her brand to go, we landed on a text-based logo with clean design. Dara requested a neutral, monochrome palette, with just a single signature color in a bold blue.

We worked together to design a logo with a modern feel, clean lines, and a pop of cobalt as a signature color. The logo also offers an option for a small, secondary branding mark designed as an offshoot of the primary logo.

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