Del Mar Wine Seltzer

  • Designed to introduce a new wine brand
  • Custom WordPress backend to allow ease of updating
  • Custom page templates for wine information and technical data
  • Easily extendable for new products

This was fun project from both a design and development perspective. The packaging and vibe of the new brand is bright and beachy, which meant the design needed to be as well. I loved the colors and that each flavor had its own scheme, so that was considered when developing the site.

The custom flavor template allows for a unique color palette to be applied to any flavor, both new and existing, via the native WordPress editor, so no coding is required. The color picker integration was a satisfying add to the code and I’m so pleased I was able to add in that functionality to extend the usability for the client.